Archive for March, 2012

a color story: featuring hester van eeghen

Tuesday, March 27th, 2012

according to rachel schechtman, founder of fabulous new shop story, the landscape of retail is ripe for change. ”one of my beliefs is that the future of retail is going to be less about consumption and more about content and community,” she says. and that’s precisely why rachel created the concept of story. story is a 2000 square foot store located on 10th avenue in chelsea, overlooking the gorgeous highline, that has the point of view of a magazine. its offerings change every 4 to 6 weeks like a gallery, and it sells products just like a normal store. what sets story apart, however, is that story will change out all its merchandise, design, and fixtures and completely reinvent the entire theme every couple of weeks around a new idea. story debuted with the theme of love when it first opened in february. this month’s theme? color!

this month is extra exciting for us here at the markoff group because story will also be featuring one of our own beloved clients, hester van eeghen, a natural fit when it comes to to color. don’t you agree? we highly recommend stopping by this bright, colorful space. and if you have yet to get your hands on hester van eeghen’s vibrant designs, you must stop by for a unique opportunity to see, feel and try the pieces on for yourself. we just know you’ll fall in love.

here are some photos we took on our most recent visit to story.

let’s take a look inside, shall we? (location: 144 10th avenue at 19th street)

this month’s theme: color

hester van eeghen’s confetti clutch dipped in brown, orange, pink, and green – what a burst of color!

hester van eeghen’s confetti clutch in black, grey, and cream – perfect for anytime of day!

on the right: hester’s fishy ray in deep red
on the left: hester’s amazon clutch in red and orange


here’s another fishy ray in a mesmerizing turquoise. i absolutely love the sparkle. this is one of my absolute favorites and always a great conversation starter at parties.

as you can see, each section of story is sectioned off into different vibrant colors – oranges, pinks, greens, and hester van eeghen fits right in. i love the concept, and can’t wait to go back to pick up some lovely trinkets for myself. what’s your story?

~ irin



there’s only one ‘of a kind’: my latest fashion find

Wednesday, March 21st, 2012

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in honor of the official beginning of spring, i thought it might be appropriate to celebrate with a little bit of retail flair. with the warmer weather and sunnier days ahead, i couldn’t wait to discover the perfect new accessory to add to my spring wardrobe. luckily for me, i achieved my goal rather quickly when i stumbled across an awesome new fashion site called of a kind.

of a kind is an online business that promotes on-the-rise fashion designers by featuring these designers’ unique (and, of course, limited quantity) products. the great thing about of a kind is that they also allow us to get to know the designers a bit more on a personal level, sharing about the stories behind their creative creations and their most influential fashion inspirations. but what i love the most about of a kind is the fact that all the items they carry are truly one of a kind since featured editions range in size from only five to 50 pieces. in total. i love that.

totally sold on of a kind‘s business concept, i just wanted to share about my first purchase: the brushfire summer wrap by lindsey thornburg. printed in italy and finished in nyc, this cashmere-modal ultra-thin wrap combines rich blues, oranges, purples, yellows, and browns to yield an absolutely stunning accessory for the beach, dinner dates, and even weddings! what do i love about it the most? i am 1 of only 50 people in the whole wide world who own this lovely creation!

though the brushfire summer wrap is unfortunately sold out, there are tons of other awesomely unique accessories and fashion items you can find at of a kind.

here are some additional items i found that i would love to have (they’re still available, so hurry before they sell out!):

(1)  flora clutch by tenoversix (20 of a kind)

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(2) nude necklace no. 8 by iacoli & mcallister (35 of a kind)

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(3) athena earrings by elizabeth knight (30 of a kind)

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aren’t they lovely? which one is your favorite?

~ irin

clinton street baking company: the best pancakes ever, seriously

Thursday, March 8th, 2012

i am an avid yelper. “yelper” in the sense that i like to read the yelps, but not necessarily write them myself. but after one recent experience, i decided that i had to write one. just had to.

a few weekends go, i had brunch with a friend at the clinton street baking company in the lower east side. before going to brunch, i was a bit skeptical. so, as a true foodie should always do, i did a bit of research on what i might expect during my experience at this new breakfast slash brunch joint. many of the yelp reviews were just raving about how fantastic their pancakes were. “how good could pancakes be?” i thought…

my ratings prior to my experience

*interior: 3 out of 5 stars
- looked decent enough inside, but nothing special. looked like a pretty simple diner…

*food: 3 out of 5 stars
- the food looked pretty… average – your standard pancakes, eggs benedict, eggs, etc.

*menu selection:  4 out of 5 stars
- menu looked intriguing… there were a few interesting-sounding dishes like the huevos rancheros, buttermilk biscuit sandwich, LES pickles, and sugar cured bacon


my ratings after my experience

*interior: 4 out of 5 stars
- interior was small, but cozy and intimate
- i gave an additional star for the chalkboard menu…i think it gave the place a real home-y feel.

*food: 4 out of 5 stars overall, 5 out of 5 for their blueberry pancakes
- hands down, they were the best blueberry pancakes i ever had. they were just so perfectly fluffy, moist, soft, and just… splendid. and the maple butter that came along with it? heavenly.
- as for the sugar cured bacon, it definitely was interesting, but i probably couldn’t eat more than a couple pieces.
- my friend had the eggs benedict with house smoked salmon – this, too, was good.. but not as good as the blueberry pancakes!

*menu selection: 5 out of 5 stars
- i looked around to see what people were eating around me, and everything looked really good. although clinton street baking company is most well known for their breakfast and brunch items, i definitely want to try some of their sandwiches next time. they looked so fresh and served with a side of fresh, homemade chips.

here’s a little something to whet your appetite. hungry yet?

~ irin